A briefing for the innovation board is built from four kinds of source and one night's work.
The innovation manager gathers market reports, patent filings, competitor announcements and the company's own product data from development. Each source has its own format and its own cut-off date. What ends up in the briefing depends on how far he got in the time available.
4kinds of sourceMarket reports, patent filings, competitor announcements and internal product data.
180announcements per quarterThat is the volume one quarter produces in the drive technology search field.
34duplicatesThe same event is reported by several sources and read several times.
12topics with portfolio relevanceAfter screening, twelve topics remain that touch one of the company's product lines.
If the 180 announcements are screened against the same grid every quarter, the research cycle shortens by 40%.
The 40% speed-up in research cycles is this agent's headline figure. The 180 quarterly announcements in the drive technology search field represent a typical field of observation; they are not an actual count.